Global Talk Radio Pulls The Plug On New Talk Show Hosts

A week or so Global Talk Radio sent out an invitation to who knows how many individuals offering them a chance to host their own Radio Program FREE. Keep in mind, they stated that only TWO shows would be accepted. This is a common “scarcity strategy” to get people to act quickly on an offer. I have enclosed a copy of what was sent to us initially… Here it is…
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Dear Friends,
We have an amazing opportunity for 2 individuals who would like to host their own talk show/podcast ABSOLUTELY FREE… and WE’LL PAY YOU for generating listeners!!

Whether you have an existing show or podcast, or you want to break into the industry… this could be your best chance to join Global Talk Radio… the fastest-growing internet talk radio station in the world!
If you can demonstrate the ability to generate at least 1,000 listeners per month AND have a topic that would interest our listeners AND can start within 1-2 weeks… we’d like to hear from you! Please visit:

http://www.globaltalkradio.com/hostashow2.htm

Note: Only 2 shows can be accepted at this time… so be sure to make your best pitch! Obviously, not all applications will be approved.

Good luck!!
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Sound simple enough, so I entered and sent my resume and show idea for an Internet Entrepreneur’s Radio Show. Voila… I was accepted…. So I forwarded it on to a friend of mine and guess what… his show was accpeted. Now what are the odds on that, especially when I sent it to him a week after I had turned mine in. But it gets better…
Today I received a notice that the show had been cancelled due to many of the hosts pulling out…

Wait a minute… Too MANY of the hosts pulling out? I thought only two shows were accepted and I know, my friend and did no such thing. Here’s where it gets nasty. I sent an email back saying that for one it was in poor taste to cancel on us since we had already planned the shows and invied guests and started promoting the shows. Below is the exchange between myself and the show producer Kevin Dawson from Global Talk Radio.
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Dear Prospective Host,

I truly regret to inform you that we have cancelled the free talk show production indefinitely.

The reason for this is that there were too many complaints from would-be hosts that they didn’t want listeners to go through a survey to hear their show. While we completely understand your concerns, the other side is that those advertisers were covering the cost of production so that you wouldn’t be out any expense. Unfortunately, there’s no such thing as a free lunch. So, without the surveys, there’s no free production either… and that’s a loss for both of us, because we felt you had a winning show concept.

I truly apologize for the inconvenience. We’re cancelling shows now, before they begin production, to minimize the impact on your planning.

As a gesture of good faith, we are hereby offering to give each of you a FREE ONE-TIME SHOW (provided that it’s produced before February 28th), which will be part of our Public Access Radio feature (http://www.globaltalkradio.com/shows/publicaccessradio) . If you want to take us up on the offer, let me know and we’ll coordinate a day & time with you.

In addition, we do still offer the traditional weekly hosting packages (Silver and Gold) which are host-sponsored and have no surveys for listeners to take. If you’re interested, please read more at http://www.globaltalkradio.com/hostashow.htm.

Hopefully, we’ll be able to work together in the future.

Sincerely,

Kevin Dawson
Global Talk Radio

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Here’s My My reply:
Nothin like leaving egg on the face of everyone that signed up for your program….
Incredibly unprofessional to say the least….

I’m afraid all 41,000 followers on twitter will not be happy to hear what you guys have pulled.
And then to hit us up with a sales pitch…. Whomever’s in charge needs a lesson in marketing.

Mick
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Mick,

I’m really not interested in your hate mail.

And yes, by all means, please post all over Twitter that we cancelled free production because the hosts, who didn’t want to pay for production, also didn’t want their listeners to do anything either. There is a common myth that internet businesses are support to operate for free. I wonder if I should tell our landlord, utilities, insurance company, server hosting service, etc., that they should work for free, too?

Don’t blame us. Blame the other hosts who all backed out at the last minute, because they wanted a truly free lunch (and then some).

Kevin Dawson
Global Talk Radio
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For not being interested in my so called hate mail,
you managed to take the time to send me a lengthy response.

First… This isn’t directed at you, I realize you are just the messenger.

This is for whomever had the bright idea to offer this program and then pull the plug
after getting people onboard and promoting that they had a show coming up.
This was unethical to say the least and made several of us look unprofessional.

“oops sorry… the show was cancelled do to poor planning”
I’m sure that will go a long way with the guests I had lined up.

To pin this on “The Hosts” that backed out only proves my point that there were..
1. more than two shows accepted… This is false advertising and totally unethical.
2. this was a ploy to get hosts to pay for their own shows.

This isn’t hate mail, just FYI that the way GTR handled this was poor at best.
I’m not blaming anyone and neither should you. That’s operating below the line of integrity.

Dedicated To Your Success,
Mick Moore
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Mick,

Truly amazing.

Based on your emails, I take it you fall into the “I deserve a free lunch” category?

Obviously, we won’t be working together in the future. If you are on our contact list, please let me know what email address, and I’ll be happy to unsubscribe you.

Kevin
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Amazing isn’t even close…

You just don’t get it.

I walk the walk and most definitely would have paid for a premium account in order to take live callers.
But you’re so blind to the fact that you offered something and then cancelled without any consequence to your hosts. that all you can do is play hate mail with me.

Now I know why you work for someone else, you wouldn’t make it on your own.

Keep the emails coming and I will post them on my blog.
Should be fun for the next couple of days and definite fodder for the Social Media.

I will send you a link to my blog so you can retort… seems only fair,

Don’t worry about unsubscribing… I already unsubscribed myself for you.

Have a great weekend.

Dedicated To Your Success,
Mick Moore
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I will keep you up to date as this guy really doesn’t seem to get it…..

A Great Post About “The Dark Side About Internet Marketing”

WARNING: Today’s post is going to rattle cages and put a spotlight on a potentially dark side of Internet marketing. It may tick some people off. That’s life. I’m more concerned with speaking the truth.

Todays post is a really good post about “The Dark Side of Internet Marketing” written by Joel Comm

Joel goes on to say that for some time it has been suspected that there is a “secret cabal” of Internet marketers who seek to do nothing more than drain money from unsuspecting customers who will buy their stuff. This group is accused of interacting with each other in a way that would exclude others from their circle. Several of us call this group “The Cartel”… Anyone that hasn’t been living under a rock knows who these guys are…..

Having written my first ebook in 2005 and having enjoyed a certain degree of success in the information marketing space, I believe I can honestly and openly speak to what I have observed.

First of all it is important to note that Internet marketing is a term we use to describe the people who sell training materials, software tools, templates, private label rights and other products related more directly to the “make money online” space.

My ebook on making money with AdSense falls into this category.

However, Internet marketing is really a method of marketing any kind of product or service on the Internet. So perhaps a more appropriate term would be infoproduct marketing. (Even that is not completely accurate as there are thousands of infoproducts that have absolutely nothing to do with the “make money online” space.)

So is there a secret group that exists to create products and sell them to people at exhorbitant prices knowing that others can not succeed with these products?

No, there isn’t.

But is there a group of marketers who have built relationships with each other over the years that tend to work together on projects?

Of course. People tend to befriend others with common interests. It’s just human nature.

But here’s the problem.

Just like any other group of people it is easy to lump everyone together and stick a label on them.

For example, all politicians are crooks. Is that really true? I’m sure there are some reputable, ethical politicians working on our behalf. (Just don’t ask me to name one…)

How about, all lawyers are scumbags. True, there are scumbag ambulance-chasing attorneys out there, but I have met some very nice ethical lawyers in my time.

The point is that we have to be very careful in lumping people together.

We are all individuals.

I didn’t set out to network with people in “the circle.” It just happened when I wrote an ebook that people wanted to buy. When it became a hit people naturally gravitated towards me. After all, success attracts the interest of others. (That’s the REAL law of attraction… not that mumbo-jumbo “the universe is your genie” crap.)

Others desperately want IN the so-called circle because they believe having relationships with other successful people will be the key to their success. I get emails all the time asking me to promote other people’s products because, and I kid you not, “I have a big list.” Gee, that’s a way to win someone over…

It’s important to understand that there ARE great products out there that bring value. I wouldn’t have sold thousands of copies of my AdSense ebooks if they didn’t bring value. Word of mouth and legitimate testimonials go a long way. I have always attempted to create products that bring value and will always continue to do so.

That doesn’t mean that you can’t make a lot of money with a worthless product, though. I’ve seen it happen time and again. All it takes is a carefully crafted sales letter, a well thought-out product launch strategy and a group of affiliates who will promote it on launch day for a commission.

I believe it is morally wrong to sell products that don’t bring real value. If you are going to provide training, make sure the training is valid. If you are going to sell a software product, the software needs to do what you say it does.

There is, however, nothing evil or even unethical about crafting a good sales letter, preparing a launch strategy and recruiting affiliates to promote your product.. As I’ve discussed before, it is important to write a persuasive sales letter (as long as persuasion doesn’t become manipulation.) It is essential to have a product launch strategy. And affiliate marketing is nothing new. It’s critical that others are eager to share your product or service with their members. New FTC regulations require that affiliates are forthcoming with their relationship with the product they are promoting, but there’s nothing wrong with doing a promotion.

So where is the problem?

Well, there actually is a series of problems that I have observed over the years. I’m not going to name any names because that’s not the purpose of this post. The point is to make you aware of what is broken in the industry. It’s then up to you to find out who the people are that have made it this way. Hopefully, you’ll also be able to discern who the good guys are.

With that said, these are three areas that I find disturbing in the Internet marketing space.

1) Back-scratching.

I understand the “if you promote this for me I’ll promote that for you” mentality. I have encountered it all too often.

In the earlier days of Internet marketing, many of the products were fresh and original. Entrepreneurs were coming up with great solutions and many of them worked quite well.

Things have changed. With so many people in the “make money online” space, many are creating products just to enter the niche. As I’ve written before, a number of them have no credibility and some of them outright copy others to make a buck.

Now there’s nothing wrong with asking for reciprocation, but I have a problem endorsing something I don’t think will serve the customer. Over the years I’ve presented numerous products and services. I’ve only regretted endorsing a small handful because I turn away from promoting MANY offers that I don’t believe bring real value.

That’s not the case with everyone.

I’ve seen some Internet marketers promote everything and anything that comes their way, all in the name of reciprocation.

I can’t do it and I won’t do it just to do it. I will only reciprocally promote an offer if I believe it is worthy to promote.

2) Unhealthy attitudes towards customers

This one may make you angry and it probably should.

I have spoken at a number of Internet marketing, online business and personal development conferences. I will go more in depth on these events in another entry, but for now I want to focus on an experience that I had.

I was at an event a couple years ago and was accompanied by one of my employees.

The event was such that the people attending paid very little to be there. The speakers were to deliver quality content and end their presentation with an opportunity for the attendees to purchase their product or service.

There is nothing wrong with this model. It allows people to learn something new and consider if they want to learn more. It allows speakers an opportunity to get in front of an audience and present valuable content. Of course, it also allows the speaker to sell his or her product.

Anyhow, at this one particular conference I was outside the room with my associate. We were speaking to the promoter of the event and asked him how things were going in the room. That kind of question means “how is the content and are people investing in product.” In order for a conference like this to be a win/win for all both need to occur.

My associate and I were stunned when the promoter told us that the attendees to his event were always looking for the next big thing and that it was like he was selling crack to them… providing their next fix. He made it clear that he didn’t expect them ever to make any money and he was fine with that.

I couldn’t believe what I was hearing. I lost a lot of respect for this person that day.

This attitude can be found in spots throughout the Internet marketing space. I’m not saying it is everywhere. It is rare. But it does exist.

3) Bonus offers to make more sales as an affiliate

It is common for marketers to have affiliates compete to see who can make the most sales during their product launch. They will frequently rank the affiliates each day so everyone can see who is winning and prizes will be awarded based on final standings.

I think healthy competition is a good thing and I see nothing wrong with having a sales contest. Corporations have contests among their sales teams all the time. I’ve offered prizes to affiliates in the past. It provides them with incentive to promote my product.

But I draw the line at affiliate bonus offers.

The merchant selling the product will ask affiliates to provide a bonus for customers who purchase their product through the affiliates link. The idea is that more people will buy through my affiliate link if I offer them an attractive bonus, thereby earning me more affiliate commissions.

I think I did this for another marketer’s promotion one time, several years ago. I gave away a free copy of one of my ebooks for customers who purchased through my link.

But many marketers will offer bonuses with high perceived value. I’ve seen people give away their high-end products to incentivize customers to purchase through their link.

I have found this puzzling because some people are willing to completely devalue their own products in order to make more sales of someone else’s product.

I have refused to play this game.

Essentially, it means that when I promote a product I feel adds value and choose not to add a bonus I will make fewer sales. After all, if a customer can purchase through Affiliates X’s link and get two-thousand dollars worth of bonuses, why would they purchase through my link?

And I’m ok with that.

I’m not going to devalue my own product in promotion of someone else’s. It doesn’t make any sense to me.

I’ve got more to say about Internet marketing and will be posting another entry shortly.

I want to conclude on an up-note.

There is hope that the industry is changing.

New FTC regulations attempting to reel in fake and unreasonable testimonials as well as a crackdown in the merchant services sector are forcing marketers to take a long hard look at what they are dong.

I believe this is going to serve to weed out more of the scam artists and provide opportunity for those willing and eager to do business the right way.

Assuming you have an idea for a product or service of value, I would encourage you to see it through and bring your dream to fruition.

So what are your thoughts on the topic? I’d love to hear your comments below.

HOW DO WE PAY OFF AMERICAS DEBT?

Here is an interesting post on Facebook by my buddy and fellow Butterfly Warrior, Bret Treadwell.

Bret goes on to say that we as a people are dealing with a fractionalized banking system as our adversary.

This means that there is more debt outstanding than money in circulation, although, for every submission technique there is a counter to it. ~ The Butterfly Warrior

The following is very quickly outlined proposal to pay off our national debt.

We cannot do it with these ideas alone, they are far from perfect solutions ALTHOUGH they are turning a corner towards a REAL solution.

Focusing on SOLUTIONS is the only way to solve ALL OF OUR challenges.

For every problem there is a solution. It simply depends on whether we chose to FOCUS on why it won’t work, or how it can.

#1 what we focus on expands. So we must focus on our desired outcome.
#2 when we ask the right questions our dreams come true. ~ Example: How is Canada paying off their debt?
#3 Reality is made when we agree. Lets get as many people as possible focusing on 1 and 2.

These are the first 3 of 10 principals of the Butterfly Warrior!

1) Most of our debt ‘right now’ comes from the money we borrow from China to fund ‘primarily’ our foreign policy. Ultimately, this is the unconstitutional occupation of over 130 countries worldwide.
(As a side note, if we quit occupying other people’s countries we would dramatically lower the terrorist threats we face today, how would we feel if China had bases in the US)?

Now, if we were to stop borrowing money EVERY DAY from China and end our unconstitutional occupation of 130 countries that would begin to address the problem of not being able to pay it back, because paying it back is directly connected to NOT SPENDING OR BORROWING MORE.

2) Our income tax (which is unconstitutional and was set up as a ‘volunteer’ WAR tax) pays for the interest on our national debt, which again is primarily to fund our foreign policy. If we stop borrowing, we can start to pay the principal down, exactly like a credit card.

3) Every person over age 18 owes a little under $180,000 of this debt presently.

4) The ‘volunteer’ WAR tax was originally catalyzed by AMERICAN pride and a desire to have a country that was in the black. We ‘may want to consider’ to begin to instill that kind of pride again in our country and our economics (this is another entirely beautiful subject that I do not have time to get into, but it is near and dear to my heart) and encourage people to take ownership for their government and its present military and financial situations. (As a start point)

We can do this by allowing small businesses to begin trading in real money. This would encourage folks (at the very least) to trade in silver and gold. There are plenty of people that would like to (I know I would) and in fact MINTS across the nation started printing coins during the 2008 elections with Ron Paul on them and small business started to get excited about using them until the FBI illegally shut the MINTS down and confiscated all the coins with Ron Paul stamped on them. Keep in mind that Gold and Silver with Mickey Mouse is OK, though. Hmm.

For more on this interesting and thought provoking post, please visit HOW DO WE PAY OFF AMERICAS DEBT?

http://www.facebook.com/home.php?#/note.php?note_id=290566882344&id=1759280793&ref=mf